- Headline Stimulate interest with a persuasive headline, this should draw the reader’s attention to the product
- Tag Line Describe the problem your product solves, make sure you stand out from your competitors with a great selling point.
- Promise Establish your credibility as a solver of a problem, this can include a number of problems other competitors/industry has.
- Review Add testimonials from people who have used your product, more visitors are likely to buy knowing other visitors have bought a product.
- Description Talk about the product and how it benefits the user. This can be as small or as big as you want it to be as long as the customer has a clear sense of the product.
- Price Make an offer, this helps the customer know a price range of your products. They are more likely to go through with the sale if they know how much it will cost.
- Trust Make a strong guarantee. Trust is very important and offering a money back guarantee/easy refund for the visitor adds value to your company.
- Urgency Create urgency, this could include ‘quick low in stock’, ‘free delivery runs out in [Countdown]’ or ‘buy and now save before midnight’.
- Buy Now Ask for the sale. You can add a ‘Buy now’ button or add to basket, so the customer can check out quick and easy.

Website design facts. #Infographics #webdesign #WebDevelopment #webdev #website pic.twitter.com/YupHff4ZRq
— The Virtual Window (@VirtualWindow) June 7, 2016

